AlpExcursion is a premium Swiss travel company that specializes in private tours and tailor-made excursions throughout Switzerland and its neighboring regions. As the brand’s designer, I was responsible for developing a complete suite of brand collateral. My work spanned both print and digital formats. My goal was to visually express the essence of the brand: professional, welcoming, and rooted in Swiss quality.
From concept to execution, I designed business cards, letterheads, presentation folders, bookmarks, flyers, brochures, and detailed custom maps. I also created promotional materials and branded gifts for tourists, ensuring consistency across every customer touchpoint. In addition, I crafted custom illustrations, designed expo stands for travel fairs and events, and developed engaging visual content for social media. I also led the design of the website to align seamlessly with the overall brand identity.
Every element was carefully crafted to reflect AlpExcursion’s dedication to providing a refined, memorable, and high-quality travel experience.